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Tell me that you’ll open your eyes January 24, 2010

Posted by David Gillespie in business strategy, creativity.

From the desk of Iain Tait, who wrote about this video simply saying “Best. Lecture. Ever.” My vote there goes to Sir Ken Robinson’s excellent TED talk on how schools kill creativity, but on the proviso I won’t have the chance to repeat childhood and not go to school, then this is certainly the next best thing.

The speaker in question is Professor Barry Nalebuf, author of a book called Why Not?: How to Use Everyday Ingenuity to Solve Problems Big and Small. I only assume the ideas in the book are the same he expresses here, it’s earned a spot on my Amazon Wish List and it’s probably worth a spot on yours too.

Vodpod videos no longer available.posted with vodpod



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