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You light up my life like a polystyrene hat October 20, 2009

Posted by David Gillespie in advertising.
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I give advertising a really hard time, partly because I work in it, and partly because it is a collection of some incredibly insightful and creative people who have chosen to try and sell more soup. I know soup needs to be sold, but I feel like after 8000 or so years of it, soup’s proposition is fairly well established.

Imagine my surprise when I found myself loving the below TED Talk from Rory Sutherland, Vice-Chairman and Executive Creative Director of Ogilvy UK. I originally found it via the newly-discovered (by me) brilliance of Simon Kemp, and after bristling self-righteously that someone would argue for perceived value instead of actual value, I found myself giggling at Rory and remarking to a friend how insightful he was; his delivery is so desperately English, I love it.

Watch and enjoy.

*Update* The afore-mentioned brilliant Simon Kemp is also sharp and posted a link to a Q&A done with Rory after the talk he gave.

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Comments»

1. eskimon - October 21, 2009

Hi David, thought you might be interested in the Q&A with Rory that accompanied this talk: http://blog.ted.com/2009/10/qa_with_rory_su.php Cheers!

2. David Gillespie - October 21, 2009

Nice one Simon! *click*

3. matt nelson - October 21, 2009

David – I think you’ve linked to a different Rory Gallagher :)

4. David Gillespie - October 21, 2009

How on Earth did I manage to put Rory Gallagher in there? I may as well have said Peter Green.

Time for a lie down I think…

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6. Denice - December 19, 2012

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